Direct Mail Printing Service.
Our support will enable you to achieve so much more than you could ever imagine whether this is your first attempt at direct mail or you are an experienced professional. Our direct mail experts can provide you with a wide range of options and ideas that will exceed your expectations. The entire campaign will be handled by our team - printed, mapped, integrated, coordinated, mailed, and super effective. Our team handles every aspect of your campaign from design to fulfilment.
Get in touch and we can help put a bespoke quote together for you
A complete direct mail service.
The ec team provides a complete package from concept to delivery, leveraging our expertise and experience. Including KPI tracking is part of our service, so you can make sure your campaign succeeds.
Longevity
With a printed direct mail campaign, your campaign is more likely to be noticed - versus emails that are deleted as soon as they are sent. A personalised mailing, made possible by our state-of-the-art HP Indigo press, makes your audience feel valued and more inclined to respond.
Quality & Creativity
Direct mail campaigns can make or break the quality of production, and our in-house HP Indigo digital presses deliver the best quality. When it comes to readability, creativity can also be a major factor. Our creative services team has the necessary skills and experience to accomplish this while adhering to strict brand guidelines. There are a multitude of options available, from a simple postcard to a pop-up cube to a slider, and all the possibilities between are only restricted by our collective imaginations.
Data Management
Direct mail campaigns that are personalised are successful when data is used effectively. To ensure 100% mailing success, we provide a comprehensive data processing service, including gone away suppression, deduplication, and delivery to the correct address. Having access to a wide network of carriers and postage services makes it possible for us to deliver your direct mailing worldwide while reducing your mailing costs by a significant amount. You can rest assured that your sensitive data is transfered securely and will not be shared with any third parties.
Personalised Printing
You can instantly increase engagement rates by personalising your marketing with the recipient's name. Our HP Indigo digital press offers impressive versatility that goes beyond text personalisation. Images, artwork, and metallic inks can be customised, whether a company icon, a different image for each location, or a combination of the two.
Finishing
A direct mail campaign doesn't have to be limited to an envelope-enclosed letter. We offer a wide range of creative print finishing techniques. Why don't you find out more about them? Creative folding, for example, can transform plain letters into self-mailers. Besides elevating your campaign, it saves you money - not only because fewer materials are used, but because production time is reduced. The possibilities are endless.
Enclosing
A direct mail campaign's enclosure is usually a time-consuming process, but with our in-house technology, we have the ability to enclose materials in all different shapes and sizes, personalised as well as non-personalised. Our expertise allows us to find the right solution for any enclosure, no matter how large or small.
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faqs.
What is direct mail printing?
A direct mail campaign promotes a product or service through the use of printed marketing materials, which are posted directly to businesses and consumers. These campaigns allow businesses to target specific audiences with personalised messages, as well as track the responses of the recipients. Direct mail campaigns are also relatively inexpensive and can reach a wide audience.
How often should I do direct mail marketing?
Top Google search results suggest sending direct mail to the same audience three times over a 21-day period to get the best response. This is because direct mail requires multiple exposures to be effective and people are more likely to take action if they see it multiple times. Additionally, direct mail is more effective when sent over a longer period of time because it allows recipients to take the time to consider and respond to it.
Does direct mail printing work anymore?
Yes, absolutely. Across all demographics, consumers respond to direct mail because the brain simply cannot resist it. Consumer behavior and decision-making are influenced by the physical action of holding print advertising, according to neuroscience research.
Build brands and grow businesses
We’ll work with you to create a compelling brand experience whether that’s traditional or digital. As a 360 agency we love to know what makes your brand tick. And by getting to know your brand, we can develop creative solutions that work across media and across multiple touchpoints.
