Ready to start learning SEO?
At ec we provide SEO training courses for small, medium and large businesses. Are you looking to improve your colleagues knowledge or understanding of best practice SEO. We provide one-to-one training or group training that explains all the best practices and how you can improve your websites SEO strategy and ranking.
Get in touch and we can help put a bespoke plan together for you
what is included within the SEO course?
This SEO course would be useful for marketing or web managers and executives who are required to plan and implement an SEO program (B2B and B2C markets). To maximise the value of the course, it is useful if delegates can access their own Google Search Console and Google Analytics accounts to apply their own data.
How to optimise your website
Optimising a website involves a number of things, such as making sure that the content is relevant, well-structured, and SEO optimised. Additionally, ensuring that the website is mobile-friendly, has an efficient loading speed, and is visually appealing can also help to improve user experience and search engine rankings. The course will go through all these points and provide advise and knowledge of how to do this in the future.
Keyword Research
Keyword research is the process of researching and identifying words and phrases that potential customers or visitors would use to search for the products or services you offer. This is an important part of SEO because it allows you to optimise your website for the terms that your potential customers are using. The course covers the best ways to do this and what tools to use.
Search competitors
By searching competitor websites, you can find out what they are doing and how they are succeeding. You can also learn what type of content they are producing and what kind of keywords they are targeting. This can give you an idea of what you should do in order to compete with them and improve your SEO. This SEO course outlines the process and tools to help you learn from your competitors.
SEO measurement
There are several tools you can use to measure your SEO, including Google Search Console, Google Analytics, and SEMrush. These tools can help you track your website's organic search traffic, analyse your keywords, and measure your website's overall SEO performance. The course runs through all these tools and processes of how to measure your SEO.
On-page SEO
On-page SEO is the practice of optimising web pages to rank higher in search engine results. It includes optimising the content, structure, and HTML of a page to improve its visibility and relevance to search engine crawlers.
Off-page SEO
Off-page SEO is a type of search engine optimisation that focuses on activities that occur outside of a website, such as link building, social media marketing, and influencer marketing. It involves creating content that other people find valuable and engaging, and then leveraging it to generate links to your website. The course will cover the best practice off-page SEO tactics.
looking to get some SEO training for your business?
Add your email address below and we can get in touch to create a bespoke SEO training course for your business.
faqs.
Who should attend this SEO training course?
A marketing or web manager or executive responsible for planning and implementing an SEO strategy (B2B or B2C). Delegates should be able to access their own Google Search Console and Google Analytics accounts in order to maximize the value of the course.
Why do an SEO training course?
Although SEO alone can't help you achieve your business goals, it plays an important role in reaching your marketing potential. Increasing website traffic and intelligently integrating SEO into your marketing strategy mix are primary goals of digital marketing. This course will help you identify the best practice for your business, so that your colleagues can improve your websites SEO moving forward.
Do you get a qualification with this course?
No, you do not get a qualification for this course. However you will get a full understanding of best practice SEO for you business that will help your website be optimised and ranking for the future.
Build brands and grow businesses
We’ll work with you to create a compelling brand experience whether that’s traditional or digital. As a 360 agency we love to know what makes your brand tick. And by getting to know your brand, we can develop creative solutions that work across media and across multiple touchpoints.
